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EU Draft Guidelines Target AI Companion Apps Over User Safety

European regulators are preparing framework language that could require clearer disclosures, age gates, and crisis-response tooling on AI girlfriend platforms.

June 12, 20264 min read
EU Draft Guidelines Target AI Companion Apps Over User Safety

A draft policy brief circulating in Brussels outlines new expectations for AI companion applications operating in the EU. The document emphasizes transparent labeling of synthetic personas, stronger age verification, and mandatory escalation paths when users express self-harm intent.

Industry groups argue that overly broad rules could stifle smaller startups, while consumer advocates welcome baseline safety standards after rapid growth in romantic and roleplay-focused chat apps.

Platforms with EU user bases should watch for alignment requirements with the broader AI Act timeline. Heaven Girlfriend will continue tracking which apps adapt their onboarding and moderation flows ahead of enforcement.